Philippine Fashion Week’s Love Letter to Fashion Weeks of the World

By Joey & Audie Espino / October 8, 2024
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Dear Fashion Weeks of the World,

We are Philippines. We are in Asia. We are a group of people who are hardworking, genuinely talented, but at times, we forget who we are. We’re doing our best to go on with the journey in this world of fashion. And with that, we want to humbly offer you what we have in our country, the beauty and the resources that we have, the beautiful people who are not only physically beautiful, but in each of them, beauty rests deep inside.

We are gifted. We love that God loves us. And we want to stand for you, for our country to see, and for the rest of the world to witness. Because there is beauty that we could see. There are beautiful things that we can imagine. And we want to share it with you, and give it to you as well. We love how fashion is being loved in all your respective countries. Just like you, we love it too. We believe in it too.

But one thing that we feel deeply is that we could be in that global place. We could give you sophistication. We could give you the authentic Filipino that we are – and as beautiful as the standards you have set, as precious, as enigmatic, as systematic as the way you’re conducting it.

We could give you what sophistication could be, what sustainability could be, what preserving the environment could be. For our country, we live in nature. We love nature. As bare as we are, we are beautiful. When we love someone or something, we too bare our hearts. And that allows us to wholeheartedly share our experiences with you, the way you have been sharing yours with us all these years.

You are the reason why we are here. You are the reason why we are inspired.

You are the reason why we love fashion.

With much love,

Joey & Audie Espino